The two websites I chose as the ones that need help are the Atari Best Electronics and the MGBD Parts websites.
Three potential problems for visitors that both websites exhibit are the overall design is not visually appealing, they are too busy and they are hard to navigate. With the Atari Best Electronics website, it honestly looks like a scammers website, there is too much to read and its all just formatted together in an unappealing manner. There's not enough spaces between all the text and it lacks visuals. The font is too big. With the MGBD Parts website, there is too much going on. The links on the side have a car as the background image, which makes them hard to read. The colors are not visually appealing and hurt my eyes. There are too many pictures on the website, which kind of makes you feel overwhelmed.
I don't think the end user was kept in mind with the design of these websites. It seems that they have a lot of information they want to share and tried to jam pack it all into the main website page. On the MGBD Parts website, the colors are too loud and bright and it competes with all the images of the cars.
There are a few improvements that could be made with these two websites. On the Atari Best Electronics website, they could possibly make the font a little smaller, and break up the information into links. What I mean by this is maybe a link with customer testimonials, or a link for them to share who they are and what they do and about Atari in general. On the MGBD Parts website they could change the red links to a more visually sensitive color. They could also change the links on the side so there is no car background which would make them easier to read/see. They could reduce the number of pictures so you don't feel overwhelmed.
The two websites that I chose which are well designed are the California Center for the Arts Escondido and the Apple website.
The things that these websites did right so to speak is that these two websites are visually appealing, clean (not cluttered) and easy to navigate.
You can tell that these websites were designed with the end user in mind. The reason I say this is because they are clean and easy to navigate. They make great use of links so the information is broken up and spread apart. This is helpful because you can go to the section you want to see instead of having to read through long bouts of information such as for example the Atari Best Electronics website. The websites are visually appealing and the colors are not offensive to the eyes.
The use of design aesthetics and branding of the Apple and California Center for the Arts Escondido websites impacted me in a positive way, because I actually want to navigate their websites and I don't feel visually overstimulated.
Overall this assignment has made me realize the importance of website design and aesthetics. It's important to make a visually appealing website, because it will impact your visitors first impression and how they view you and your business. It's also important to have clear easy to follow navigation. This is important because it will encourage your visitors to explore your website and spend more time on it. Lastly it's important to consider the color of your website theme and links. Questions to ask yourself could be "is this visually appealing?" and "does this strain the eyes?" It may be helpful to get outside opinions.
I really like the businesses you chose and reading about how different the ways they handle their websites are, the differences in how they handle their websites is interesting. I love to see a company properly handling their website correctly and giving them a good appeal, and how they handle their business website can reveal a lot about a company.
ReplyDeleteHi Nicole, I agree with your opinion about the Atari website. When I first clicked it I also thought it had a scammer virus attached to it. The big bulky letters and basic color scheme made it seem like I couldn't click any other links attached or else my computer might break
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